9 & 10 March 2018
User Experience Hong Kong (UXHK) is a learning event dedicated to bringing all product and service design disciplines together, from research, marketing, design, technology and the business to name a few, who are interested and passionate about designing great experiences for people and business for a better world for all.See Ticket Price
Get inspired by experienced international speakers and local professionals.
|Alberta Soranzo||Lloyds Banking Group|
|Matthew Oliphant||Studio VO|
|Susan Wolfe||Susan Wolfe|
Choose workshops to brush up your UX skills.
Network with the invited speakers and with the local Asian UX community.
Follow our online channels to stay in the loop.
- Day 1 – Presentations & Conversations
- Day 2 – Half day workshops
Day 1 – Presentations & Conversations
Friday 9 March 2018
(1pm – 8pm)
Registration opens at reception
Welcome & Presentations
|6:00pm||Drinks, fun, networking|
|8:00pm||End of Day 1|
Day 2 – Half day workshops
Saturday 10 March 2018
9am – 6pm (Lunch 1 – 2:30pm)
Morning (AM) Workshops
Designing happy design teams
Information architecture: Just the essentials
An effective design team requires a multitude of diverse skills, and it’s impossible for any one individual to possess them all. So, how do you go about putting together a team that’s balanced, powerful and can work effectively with other teams? What is the right mixture of junior and senior practitioners? What skills, soft and hard, do you need to design and deliver outstanding products and services that support meaningful outcomes?
In this workshop, we’ll take a look at how to assess the skills of our colleagues (as well as our own) to best shape, inspire and lead a design team that works together (and stays together). A team where more experienced practitioners thrive and more junior ones are supported, mentored and enabled to grow, and where complementarity and teamwork are the foundations of success.
You will learn:
The value of stand alone Discovery projects
Designing user interfaces using psychological principles
Ever been handed a project or had someone come to you with an idea that immediately made you think – “This is probably a waste of time.” What if, instead of taking on the project, you first spent a short period of time investigating the merit of the idea?
This workshop is a mix of illustrative stories about projects that were stopped, much to the relief to the businesses, as well as practical advice for helping you find out if that idea is any good. What if spending $20,000 to make that early decision meant avoiding spending millions to build something no one would want enough to justify the money, time, and effort?
After attending this workshop you will be familiar with how to promote this approach internally to your company and externally to clients, how to structure a good Discovery project, and how deliver results that build confidence in making a go or no-go decision.
You will learn to:
Lunch (1:00pm – 2:30pm)
Afternoon (PM) Workshops
Designing for social impact
Design is being increasingly applied to “wicked problems” – problems that, because of numerous and complex interdependencies, are difficult (if not impossible) to solve (think homelessness, obesity, etc.).
While helpful, applying “standard” human-centered design strategies to address such problems tend to fall far short of the mark. Why is this? What is it about wicked problems that make human-centered design inadequate in and of itself?
As designers, we’re well positioned to make a meaningful difference in the world, and we want to do it well.
This workshop starts by exploring common characteristics of these types of problems and the implications for projects to support them.
You will learn:
Introduction to Design Research
Design Research uses ethnography to help designers study the ways we make sense of ourselves, each other and the ways in which we live, work and play. It helps designers understand the why and how of human behaviour, and gives us the tools to communicate that understanding to others.
This workshop will introduce you to ethnographic research methods, the principles that guide an ethnographic approach and will show you practical ways of applying these methods on your projects.
You will learn:
An incorrigible nomad, Alberta was born and raised in Italy, has lived in California and now works in London, as Director of End-to-End Service Design at Lloyds Banking Group. Leading a team of systems thinkers and service designers, she’s looking at shaping the future of financial services by transforming the organization from within. Alberta sketchnotes the meetings she attends (and there are many), is a resolute ice hockey player and cares deeply about the words we use and the very small things that, she says, “matter a lot”. You can find her online on Twitter and LinkedIn.
Matthew has been getting people from WTF to FTW since 1999. He has led the design and development efforts for dozens of software products, redesigned large-scale corporate design and development processes, led research efforts to understand the needs of organ transplant recipients and helped shut down three businesses, for which the owners thanked him heartily.
As a UX practitioner and educator for 30+ years, Susan has practiced UX design, established and run consultancies, mentored project teams and organizations around the globe, introduced UX design practices and cultures into organizations, and has trained and launched the careers of the next generation of practitioners. Susan spent the first part of her career in the Silicon Valley as an in-house UX professional at IBM, NASA, and Tandem Computers. Since 1995, she has built and led UX consultancies in Australia (The Hiser Group and Optimal Experience). She now splits her time between the San Francisco and Sydney, working with educational organizations (General Assembly), and public and private-sector clients and organizations (through her consultancy “Optimal Experience Strategy”, focused on seeking to make a positive difference in the world) where she mentors, consults, and delivers presentations, courses, and workshops.
Chris is the co-founder and Research Director of PaperGiant, a strategic design consultancy based in Melbourne, Australia. He is a design researcher with over a decade of experience managing teams and conducting projects across a range of industries and contexts, in Australia and throughout Asia.
72, Tat Chee Avenue,
Kowloon, Hong Kong
Subway MTR Kowloon Tong Station, Exit C2